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| Web Site Content and How to Succeed with Article Marketing |
It is evident that whatever changes Google and other search engines make in the future, still the game will be about quality website content. Logically today, we observe the increase of attention to website content, and everything that helps to score better with content over the Internet has gained great demand.
No one was talking about article marketing a year ago, and now this keyword is searched by thousands. Articles give you publicity, better scoring with search engines, higher ranking. Articles are the peak of a content game at the moment,
and here are the most crucial tips to win with article marketing on your websites:
(i) Use a search engine (SE) – friendly technologies.
Sitemap (Google + Yahoo).
Always use sitemaps on your sites. Create Google sitemap file, Yahoo sitemap file, submit them to relevant search engines – and you are sitting safely with all new content on your site getting indexed in days (5 days maximum). When others wait for Google sandbox for 2 months, you get your new content indexed within a week.
RSS feeds.
When you run an article directory on your site, copy the content to RSS feeds. Then submit RSS feeds to MyYahoo and MyMSN, and this increases indexing a lot. Plus, this is a different way to make search engines see your actual work on site.
RSS news blocks.
As this technology is a friendly content optimizer for search engines, they keep indexing good info inside the database of RSS news and give high relevancy content on your pages, helping you out with duplicate content crossroads.
(ii) Use anchoring to score on your keywords.
Anchored text is another content optimizing technology for search engines, and it means that search engines can quickly learn a lot from the keywords inside the anchored text to the link.
In practice, it means if you wrote a promo article and submit it to article directories, make sure they allow to use anchored links in the resource box to that article. After good submission, you will have hundreds of sites pointing/voting for your site. Imagine if all these sites have a text link that says ‘My Keyword’ and the linking goes your www.Your-Keyword-Site-Name.com Search engines will index all these pages with anchored text, and you will get up the list for this keyword. You will save hundreds on advertising budgets for one-way linking.
Keywords in names.
Whatever content you have on the site, stick to your keywords in naming file names, text links, pages using your keywords.
Search engines will never stop in their fight for a more extensive scope for indexing. Who knows, maybe one of the top search engines will announce the deeper level of indexing shortly. If you make sure to name the files on a keyword-wise basis, you will score because file naming has significant potential in terms of content optimization techniques for search engines.
Never stop growing relevant content.
When you get the bots of search engines dwelling on your site pages, make sure to regularly update quality content. Search engines love gradual and quality growth – even 2 new articles per day are fine if these articles fit and are up to a point.
Combine the tips above with intelligent SEO, and your competitors will stand in line to join you.
(i) Use a search engine (SE) – friendly technologies.
Sitemap (Google + Yahoo).
Always use sitemaps on your sites. Create Google sitemap file, Yahoo sitemap file, submit them to relevant search engines – and you are sitting safely with all new content on your site getting indexed in days (5 days maximum). When others wait for Google sandbox for 2 months, you get your new content indexed within a week.
RSS feeds.
When you run an article directory on your site, copy the content to RSS feeds. Then submit RSS feeds to MyYahoo and MyMSN, and this increases indexing a lot. Plus, this is a different way to make search engines see your actual work on site.
RSS news blocks.
As this technology is a friendly content optimizer for search engines, they keep indexing good info inside the database of RSS news and give high relevancy content on your pages, helping you out with duplicate content crossroads.
(ii) Use anchoring to score on your keywords.
Anchored text is another content optimizing technology for search engines, and it means that search engines can quickly learn a lot from the keywords inside the anchored text to the link.
In practice, it means if you wrote a promo article and submit it to article directories, make sure they allow to use anchored links in the resource box to that article. After good submission, you will have hundreds of sites pointing/voting for your site. Imagine if all these sites have a text link that says ‘My Keyword’ and the linking goes your www.Your-Keyword-Site-Name.com Search engines will index all these pages with anchored text, and you will get up the list for this keyword. You will save hundreds on advertising budgets for one-way linking.
Keywords in names.
Whatever content you have on the site, stick to your keywords in naming file names, text links, pages using your keywords.
Search engines will never stop in their fight for a more extensive scope for indexing. Who knows, maybe one of the top search engines will announce the deeper level of indexing shortly. If you make sure to name the files on a keyword-wise basis, you will score because file naming has significant potential in terms of content optimization techniques for search engines.
Never stop growing relevant content.
When you get the bots of search engines dwelling on your site pages, make sure to regularly update quality content. Search engines love gradual and quality growth – even 2 new articles per day are fine if these articles fit and are up to a point.
Combine the tips above with intelligent SEO, and your competitors will stand in line to join you.
Photo: https://pixabay.com
